souli collective
Souli Collective is a Swedish ritual and wellbeing brand, created to bring you closer to yourself through scent, gatherings, intentional tools, and moments of stillness.

how souli found me
Hi, my name is Lisa, and I’m the founder of Souli Collective.
My brand has always felt like an extension of me. As much as I want this to be a space that invites you in, it’s also a place for me to land, explore and expand.
I’ve always been a seeker and a dreamer, with freedom as one of my deepest values. It has taken me on many journeys, across the world, but also within myself. For many, many years, I lived with my backpack close, chasing waves, dreams, and new life experiences.
And today oh my, I’m on a completely different kind of journey - a new chapter in my life called motherhood <3
Since my son came into my life, my heart has expanded and I’ve been stretched in ways I never knew were possible. And somewhere in all of that beauty, I’ve felt even more deeply how important it is to create a life that genuinely feels good.
A life where I pause to notice, to feel, to enjoy, to live, to simply be.
For years, I carried my homemade oil blends with me wherever I went, across countries - through the magical moments, the uncertain ones, and everything in between. They became my little way of pressing pause. A few conscious breaths with an intentional scent somehow made me feel more here, more me, more connected to the life I had always envisioned.
It was a feeling I kept coming home to and wanted to return to, again and again. And somewhere along the way, it became Souli - born from my own rituals, now made to become part of yours.
made differently
made slowly. made intentionally. made by hands




